Giving Back Means More Than Just Writing a Cheque for Our Company

May 2nd, 2017

It’s a warm afternoon as we get to the CCWE Trust home in Chidambaram to spread a little bit of happiness and cheer to approximately 80 elderly individuals and differently-abled orphans. These children suffer from autism in a country where autistic children are routinely left by parents on the doorstep of an orphanage, left in the hospital, or are just immediately given over to authorities.


It’s a situation tale that happens far too often in Chennai, a city of about 7,000,000, and across the rest of India. Whether their families couldn’t or didn’t want to provide for these special needs children, their health and well-being falls to the wonderful individuals who run facilities for the country’s 20,000,000 abandoned or orphaned children.

Arun Prasath, founder of and the man behind the idea to start our small business’ outreach program for autistic orphans, says: “Anybody or any business can write a cheque, though few of them do, but we want to go out in the community and show these children that someone outside of their home cares for them.”

India’s orphans are an overlooked aspect of the rapid economical growth the country is experiencing. Raising children has become more expensive for those from rural villages all the way to those living in the hi-rises of Chennai and other Indian cities. When wages don’t keep up with costs, it becomes far more likely that a family will abandon a child, especially one with special needs.


The Uniqueism team plans to expand their outreach program to include other orphanages in the Chennai area, as well as creating a framework for other small businesses in the area to follow in order to start their own charitable outreach programs.

“Getting out into the community like this is a reward you don’t get from running a successful business. We want our efforts to multiply across Chennai and across the country by getting in contact with other businesses and helping them get started doing what we are doing.” says Prasath as he finishes up serving meals to the children.

Volunteering at an orphanage like this gives time off to some of the regular caretakers - the true heroes in this case - and brings joy to the children’s faces. Meeting new people, or even the same ones at regular intervals, helps reduce social anxiety and improves interpersonal skills.

All it takes is a little spark to start something that will benefit millions of orphans across the country. Our philosophy is to take an active approach to helping others and to help other organizations do the same thing.


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